Jetour Logo

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Jetour is an automotive brand under Chery Holding Group, established in China. It’s crafted to cater to the modern market’s demand for innovative and high-quality vehicles, blending advanced technology with comfort. Jetour focuses on producing SUVs and cars that appeal to young consumers and families, highlighting smart features and design at competitive prices. Its creation reflects China’s automotive industry’s ambition to expand globally, offering alternatives that challenge traditional car ownership concepts.

Meaning and history

Jetour, born in 2018, hails from China, under Chery Holding Group’s umbrella. It emerged to innovate in the auto scene. Focusing on SUVs and cars, it targets young, tech-savvy buyers. Jetour marries technology with style, affordability in its core. Its debut turned heads, showcasing smart, user-friendly features. Quickly, it gained popularity, especially in China. Expanding globally, Jetour eyes markets abroad with keen interest. It champions eco-friendly options, adapting to green trends. Sales have soared, marking it a brand to watch. Jetour continues to evolve, promising exciting future models.

What is Jetour?
Jetour is a dynamic automotive brand, birthed by Chery Holding Group in 2018, with a vision to redefine vehicle innovation and design. It specializes in crafting SUVs and cars that blend advanced technology with user-centric features, targeting the aspirations of a youthful audience keen on both style and substance.

2018 – Today

Jetour Logo

The logo presents a bold, sans-serif typography spelling “JETOUR” in black, exuding a sense of robustness and modernity. Beneath it, a tagline “Drive Your Future” underscores the brand’s forward-thinking ethos. The simplicity of the design suggests a no-frills, focused brand identity that promises innovation and advancement in the automotive sector. The use of capitalized letters in the brand’s name conveys strength and reliability, aiming to resonate with consumers who value performance and forward momentum in their vehicles.