WildBrain Logo
WildBrain is a global leader in kids and family entertainment, specializing in creating, producing, and distributing a diverse range of content. Renowned for its rich portfolio, the company boasts popular animated and live-action titles. WildBrain operates famous YouTube channels, provides family-friendly content on branded channels, and licenses its extensive media library. It’s recognized for its expertise in connecting with young audiences across multiple platforms, merging creativity with innovative digital strategies.
Meaning and history
WildBrain began as a modest animation studio and transformed into a major player in the global arena of children’s entertainment. It started by crafting captivating animations, quickly gaining acclaim for its innovative storytelling. This initial success set the stage for broader endeavors, including the acquisition of beloved children’s series and collaborations with major entertainment brands.
Significantly, WildBrain embraced the digital revolution, particularly establishing a formidable presence on YouTube. This move into digital content distribution was a game-changer, allowing it to reach a vast global audience and cement its position as a leader in digital children’s media. This strategy also included developing interactive, globally-accessible, family-friendly content.
Moreover, the company expanded into licensing and merchandising, turning its popular characters into worldwide brands. Partnerships with top-tier networks and streaming platforms further extended its international influence. WildBrain’s dedication to quality, innovation, and a deep understanding of young viewers has solidified its status in the ever-changing world of children’s media, continuously evolving to meet new challenges and opportunities.
What is WildBrain?
WildBrain stands as a dynamic force in the realm of children’s entertainment, renowned for its exceptional creation and global distribution of diverse, family-friendly content. This company skillfully blends innovative digital strategies with traditional media, catering to young audiences worldwide through engaging animated and live-action programming.
2006 – 2010
The logo displays the acronym “DHX” in a bold, sans-serif typeface. Following “DHX,” the word “media” is written in a thinner, more subdued font, providing a contrast that highlights the company’s focus on media while underscoring its robust and dynamic nature. The orange color of “DHX” conveys energy and creativity, while the grey of “media” adds a professional, modern touch. Overall, the design is sleek, contemporary, and suggests a forward-thinking media entity.
2010 – 2019
The updated “DHX” logo features blue letters, representing clarity and innovation. “Media” appears in black, adding gravity and a professional edge to the design. The blue signifies creativity, while black suggests solidity, balancing inventiveness with corporate seriousness. “DHX” letters connect, showing unity. “Media” stands alone, highlighting the industry niche. Bold colors and clean lines give the logo a modern, energetic corporate feel. This design signals DHX Media’s readiness to impact the media landscape. The contrast in color between “DHX” and “media” delineates the creative from the corporate aspects.
2019 – Today
The WildBrain logo combines playfulness with elegance, featuring three light blue figures, each with an eye symbolizing curiosity. The figures suggest animated characters or thought bubbles, reflecting the brand’s creative spirit. “WildBrain” is in grey sans-serif, contrasting with the playful icons for a professional look. The design balances whimsy with corporate reliability, emphasizing engaging, imaginative children’s content. It showcases WildBrain’s commitment to quality and creativity, aiming to inspire young minds. The eye motifs resonate with the company’s vision for insightful entertainment. Overall, the logo signifies a blend of fun and business acumen in the media industry.
