Aerolínea de Antioquia operated air travel in Colombia from 1987 to 2019. It was of regional importance and did not carry out major international flights. The base of the company was the airport of Medellin, the second most important city in the country. The fleet included BAe Jetstream 32 and Fairchild Dornier Do-328-100 aircraft. They have a small capacity and are designed to carry a small group of people.
For the entire time of its existence, the company had only one logo. It was developed in 1987 and was used until its closure. The logo had good recognizability among consumers, so there were never any questions about the need to make adjustments to it or create a new one in accordance with fresh trends.
The logo displays the name of the company Aerolínea de Antioquia, as well as its abbreviation ADA. Also in the name there was a place for the inscription UNE REGIONES, which symbolizes the policy of the company. She played a regional role, sought to strengthen transport links between different parts of the region. There were 21 destinations in the company’s field of activity.
ADA, Aerolínea de Antioquia and UNE REGIONES are in different fonts. The abbreviation ADA is on the left side of the logo, the font is fluid, italic, large blue letters are inside the yellow circle. From the last letter in the words ADA there is a red horizontal line.
Above the red line is the full name of the airline Aerolínea de Antioquia. The letters are thin, but well readable, the font is stylish and pleasant. Regular consumers can easily find out which company owns the logo, even if they even see it for the first time.
UNE REGIONES is located under the red horizontal line, indicating the company’s desire to establish a strong connection between the regions. It is made in a larger font, bold letters are used. As a result, there are many details in the logo, each of which has its own meaning and reflects a certain idea.